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Open Douyin, the Chinese version of TikTok, and AI-generated short dramas are hard to miss.
The stories span almost every genre familiar to Chinese audiences, from fantasy and immortal cultivation to urban romance and period tales.
The biggest difference is that the actors, settings and even many of the visual elements are generated by artificial intelligence (AI).
One of the latest hits is The Inverse Zone, an original mystery-thriller about monsters that has been dubbed an AI version of Stranger Things. The series has released three episodes so far, each receiving more than 1 million likes on Douyin.
Yet the team behind it consists of just three people, all born after 2000.
While Hollywood is still catching up with the short drama boom, China's short-drama industry is already moving into the AI era.
For many young creators, AI is not just another tool - it is a door that small teams could never have opened before.
"We've always wanted to make professional film and television content, with visual language, complete storytelling and a cinematic feel," Hu Hai, a member of the team behind The Inverse Zone, told the Global Times. "But the cost and barriers of live-action production were too high. Small teams had little chance to realize high-quality film and television projects."
As increasingly capable domestic AI models emerged, that door began to open. "The maturity of AI creative tools made us see new possibilities," Hu said.
The explosive growth of AI-generated short dramas is a double-edged sword: It opens doors for some, but leaves many in the industry uncertain about what comes next. Many actors who once benefited from the short-drama boom are now finding work increasingly scarce, with some turning to other professions. Meanwhile, the use of celebrities likenesses in AI-generated content (AIGC) has ignited a fresh wave of debate.
Where is the industry headed next? Global Times reporters spoke with AI creators, short-drama actors and industry experts about the opportunities and uncertainties ahead.
Lowering barriers
Hu studied directing and filmmaking in college. His team initially focused on short comedy videos, a field with relatively low production costs and less barriers to entry. But after years of producing this type of content, they eventually reached a creative plateau. That began to shift as more advanced AI tools came onto the scene.
To produce The Inverse Zone, the team used domestic video-generation models Seedance 2.0 and 2.5. The series took nearly two months to prepare, including world-building, character design and establishing a consistent visual style. "Seedance is the best in the world. It's extremely advanced. There's no model in Europe or the US that is more useful than it," Hu told the Global Times.
The technology does not mean production is effortless, however.
According to Hu, a typical episode costs around 4,000 to 5,000 yuan ($593-$741) to produce, while episodes involving large-scale scenes, complex special effects or demanding lighting and rendering can cost more than 10,000 yuan.
The team used AI for image generation, basic voice work and material rendering, while humans remained responsible for the script, character development, cinematography and post-production.
"The soul of the entire series is still controlled by people," Hu said. "All the key creative decisions are manually adjusted and repeatedly reviewed."
Ya Cen, operations head of AI video platform LibTV, told the Global Times that the AI short-drama ecosystem is now characterized by small teams, high productivity and strong individual styles. "The most direct value of AIGC is that it has lowered the geographic and financial barriers to film and television production," she added.
Actors in AI era
Yet the rise of AI short dramas is also creating new tensions.
AI-generated characters are now building fanbases, landing brand endorsements, and being described as the next generation of digital stars. At the same time, many celebrities including Taiwan actress Joey Wong have reportedly given permission for their younger likenesses to be used in AIGC.
The impact extends beyond celebrity likenesses. It is also being felt by people who once benefited from China's booming live-action short-drama industry.
The short-drama boom created opportunities for large numbers of actors, many of whom could quickly become recognizable faces. However, as AI-generated productions expand, some performers are finding fewer acting opportunities and turning to other professions.
Chongqing native Luo Xinyuan, 21, has experienced that shift firsthand.
She spent more than a year in Hengdian, East China's Zhejiang Province as a short-drama actress. Since May, she has worked at a scenic area playing Huang Rong, a character from a classic Chinese martial arts novel The Legend of the Condor Heroes.
"When short dramas were at their peak, there were lots of fast-paced, feel-good stories," Luo told the Global Times. "But that kind of content is difficult to sustain. Without richer and more meaningful stories, the pressure from AI short dramas will make things even harder."
For many short-drama actors, the disruption is likely to be structural rather than an immediate wholesale replacement, Zhang Peng, a cultural researcher and associate professor at Nanjing Normal University, told the Global Times. The question of celebrity likenesses may prove even more complicated.
Zhang warned that unrestricted authorization could raise concerns over control and revenue sharing. Without clearer rules, the technology could put further pressure on ordinary actors.
The next stage may not be a choice between humans and machines, but a new production model in which the two increasingly work together.
For creators such as Hu, that possibility is already here.
"AI has finally given young creators like us the opportunity to realize the film and television dreams we've had for years," he said.
。 讯 据中央气象台网站消息，预计未来三天，受台风及西南季风影响，福建、江西、广东、广西、海南等地有强降雨，北部湾、南海、东海等海域及沿海地区风力大，需做好台风灾害防御。另外，西北地区、内蒙古、华北等地有明显降雨过程，并伴有雷暴、短时强降雨等强对流天气，需加强次生灾害防御。 福建广东广西海南等地有暴雨到大暴雨 今年第19号台风“紫檀”（热带风暴级）的中心今天（25日）早晨5点钟位于广西北海市南偏西方向约250公里的北部湾海面上，就是北纬19.5度、东经108.0度，中心附近最大风力有9级（23米/秒），中心最低气压为990百帕，七级风圈半径100-150公里。 预计，“紫檀”将以每小时5-10公里的速度向东偏北方向缓慢移动，强度变化不大，将于25日夜间至26日白天在广西东南部至广东雷州半岛西侧一带沿海登陆，登陆时强度为热带风暴级（8-9级，18-23米/秒）。 今年第18号台风“沙德尔”今天早晨已由超强台风级减弱为强台风级，早晨5点钟其中心位于台湾省台北市偏东方向约1020公里的西北太平洋洋面上，就是北纬25.8度，东经131.7度，中心附近最大风力15级（48米/秒），中心最低气压为945百帕，七级风圈半径350-400公里，十级风圈半径120-150公里，十二级风圈半径50-60公里。 预计，“沙德尔”将以每小时20-25公里的速度向西偏北方向移动，强度变化不大，26日进入东海后逐渐转向西偏南方向移动，并向浙闽一带沿海靠近。中央气象台8月25日06时继续发布台风黄色预警。 未来三天，受台风“紫檀”、“简拉维”残余环流影响，江南南部和西部、华南、贵州等地部分地区有大到暴雨，局地大暴雨或特大暴雨。其中，8月25日08时至26日08时，福建大部、浙江东南部、江西南部和东部、湖南南部、广东中部和东部、台湾岛、海南岛西部、广西北部、云南东部以及青海东部和南部、甘肃中部、内蒙古西部、陕西北部、山西北部、河北中部、北京、天津、辽宁南部、黑龙江西北部等地部分地区有大到暴雨，其中，福建西北部和东部、江西东部、广东北部、海南岛西北部以及内蒙古河套地区、山西西北部、北京南部、天津中南部、河北中部、辽宁南部等地部分地区有大暴雨，局地有特大暴雨（250-400毫米）。
B | 上述部分地区伴有短时强降水（最大小时降雨量40～70毫米，局地可超过80毫米），局地有雷暴大风等强对流天气。中央气象台8月25日06时继续发布暴雨黄色预警。 北方多对流天气 蒙晋冀黑等地有强降雨 未来三天，西北地区东部、华北及东北地区多阵雨或雷阵雨，其中内蒙古西部、陕西北部、山西北部、河北中部、北京、天津、黑龙江西北部等地部分地区有暴雨，局地大暴雨，并伴有雷暴大风、冰雹等强对流天气。 中央气象台8月25日06时继续发布强对流天气蓝色预警：预计8月25日08时至26日08时，东北地区中北部、华北西北部和南部、江南东南部、华南沿海等地的部分地区将有8级以上雷暴大风或冰雹天气，其中，黑龙江南部、吉林中部、辽宁北部、河北中部、天津南部等地的部分地区将有10级以上雷暴大风，最大风力可达11级以上，局地不排除出现龙卷的可能性；内蒙古南部、东北地区、华北、江南南部、西南地区东部和南部、华南等地的部分地区将有小时雨量大于20毫米的短时强降水天气，其中，内蒙古西南部、陕西北部、河北中部、北京南部、天津中南部、湖南南部、江西南部、福建、四川东南部、广西东北部、广东北部等地的部分地区小时雨量大于50毫米，最大可达80毫米以上。 国内未来三天具体预报 8月25日08时至26日08时，福建大部、浙江东南部、江西南部和东部、湖南南部、广东中部和东部、台湾岛、海南岛西部、广西北部、云南东部以及青海东部和南部、甘肃中部、内蒙古西部、陕西北部、山西北部、河北中部、北京、天津、辽宁南部、黑龙江西北部等地部分地区有大到暴雨，其中，福建西北部和东部、江西东部、广东北部、海南岛西北部以及内蒙古河套地区、山西西北部、北京南部、天津中南部、河北中部、辽宁南部等地部分地区有大暴雨，局地有特大暴雨（250-400毫米）。新疆东部部分地区有7～8级风。东海南部海域有9～12级风、阵风13～14级，东海北部海域有7～9级风、阵风10级，北部湾有6～8级风、阵风9级。 8月26日08时至27日08时，青海东部、山西中北部、河北中南部、天津中南部、辽宁南部、山东北部、云南南部、广西中南部、广东中西部、台湾岛西部等地部分地区有大到暴雨，其中，山东北部、广西南部、广东北部等地部分地区有大暴雨（100～200毫米）。东海南部海域有9～12级风、阵风13～14级，东海北部海域有7～9级风、阵风10级，台湾以东洋面、巴士海峡、琼州海峡有6～8级风、阵风9级。
C | 8月27日08时至28日08时，青海东部、陕西北部、山西中北部、甘肃东部、云南南部、广西东部和南部、广东西部、浙江中东部、福建北部等地部分地区有大到暴雨，其中，浙江东部的部分地区有大暴雨（100～180毫米）。东海南部海域有10～12级风、阵风13～14级，台湾以东洋面有7～8级风、阵风9级。
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